Podcast Booking Agents: What are They & Do You Need One?

Podcasting is one of the latest trends to take over the internet, with millions of listeners tuning into podcasts every day. If you’re not part of this growing community, you may be wondering what all the hype is about. If you’re curious about podcasting but don’t know where to start, a podcast booker might be the perfect solution for you. What is a podcast booking agent, exactly? A podcast booking agent is a professional who helps clients get their voices heard by hosting or producing podcasts. They scout for new and talented voice actors and help connect them with the right producers and networks. If you are thinking of starting your own podcast, working with a professional booking agent might be the best way to go.

What is a Podcast Booking Agent?


There are a few things to keep in mind before you make your decision to hire a podcast booking agent.

– First, what kind of services does the agent offer? Are they just responsible for taking your calls and putting together an ad campaign, or do they also help with setting up interviews and promoting the show?

– Second, how reputable is the agency? Are they licensed and insured? Does their client list include popular podcasts? Is their staff knowledgeable about podcasting and able to provide helpful advice?

– Finally, how much can you expect to pay for the service? If you’re looking for a one-time deal, then a booking agent may not be necessary. However, if you want ongoing support and assistance with your podcast marketing efforts, then hiring an agent might be the best option for you.

There are many excellent, reputable agencies that offer a wide range of services related to podcasting. If you’re looking for help setting up your first show and promoting it to a wider audience, then a good place to start is by visiting the websites of some of the top booking agents in the industry.

How to Find a Podcast Booking Agent?


There is no one definitive answer to this question, as different agents specialize in different types of podcasts. However, you can try contacting your local library or searching for podcast booking agents online. What should you do?

– First, research the various types of booking agents that specialize in podcasts. These agents can help you get booked on shows that are a good fit for your voice and your brand.

– Next, reach out to these agents and tell them about your podcast. Explain what your show is about and why it would be a good fit for the agent’s clients.

– Lastly, offer to send the agent samples of your work. This will help the agent get a sense of your style and what type of guests would be best suited for your show.


Podcasting is experiencing a resurgence and with that, so too are booking agents. What are they & do you need one? In this article, we’ll answer these questions and more to help you decide if podcast bookers are right for your business.